Shoppers searched for something specific. Show them exactly that.
GetIntent detects each shopper's intent — from ad parameters, referrer data, or browsing behavior across your site — and rewrites your entire landing page to match. Headlines, product descriptions, and CTAs all adapt automatically.
From generic product page to intent-matched copy
GetIntent rewrites your entire page — headlines, descriptions, CTAs, and more — to match the buyer's mindset. These headline examples are just the start. Every text element on the page can be personalized.
Runner training for their first marathon
Before:
Premium Running Shoes
Personalized:
Marathon-Ready Running Shoes — Built for Long Distances
Female hiker clicking a Google Shopping ad
Before:
Explore Our Boot Collection
Personalized:
Women's Waterproof Hiking Boots — Ready for Any Trail
Environmentally conscious shopper comparing options
Before:
Shop Our Yoga Collection
Personalized:
Sustainable Yoga Mats — Eco-Friendly & High Performance
Buyer who prioritizes speed over price
Before:
Top-Rated Supplements
Personalized:
Top-Rated High-Protein Supplements for Your Training
The e-commerce ad relevance problem
E-commerce brands spend heavily on highly specific ad keywords — then land shoppers on pages that feel generic. That mismatch costs you the sale.
The problem
You run hundreds of Google Shopping and Search ads with specific product keywords.
What GetIntent does
GetIntent detects each visitor's intent — from URL parameters, referrer data, or browsing behavior — and rewrites your entire landing page to match the exact product they're looking for.
The problem
Your category landing page says 'Shop Premium Footwear' — regardless of whether someone searched for trail runners, ballet flats, or work boots.
What GetIntent does
Each visitor sees a fully tailored page — headline, product copy, and CTA — for their specific search. Not just a keyword swap, a full semantic rewrite.
The problem
You've tested price promotions and product copy, but your overall conversion rate is stuck.
What GetIntent does
Message match — the alignment between ad keyword and page copy — is one of the highest-impact levers for e-commerce CVR. GetIntent targets it directly.
Works with your existing store — no Shopify app, no plugin
GetIntent works via a single JavaScript snippet — the same way Google Analytics or your chat widget does. It does not touch your product catalog, checkout flow, or CMS.
- Shopify, WooCommerce, BigCommerce, Magento
- Custom storefronts and headless commerce
- URL parameters, referrer data, and cross-page behavior
- Category pages, product pages, collection pages
- Works alongside your existing A/B testing tools
"trail running shoes"
Trail Running Shoes — Grip, Support, Distance
"marathon shoes womens"
Women's Marathon Shoes — Cushioned for 26.2
"cheap running shoes"
Running Shoes Under $80 — Quality Without the Price
"wide fit running shoes"
Wide Fit Running Shoes — Comfort at Every Stride
Works across every e-commerce vertical
Is GetIntent the right fit?
GetIntent fits online stores that send search and Shopping ad traffic to category or collection pages with generic headlines. It does not replace a product recommendation engine.
Best for
- Stores running Google Search, Shopping or Meta campaigns to category, collection or campaign landing pages
- Pages that serve many search terms at once, for example trail and road running shoes on one running-shoe page
- Shopify and other storefronts that can load a script tag (the installation guide covers Shopify)
Not the right fit when
- Product recommendations, reordering the product grid or dynamic pricing: tools such as Dynamic Yield are built for that (see GetIntent vs Dynamic Yield)
- Personalized images, banners or layout: GetIntent rewrites text only
- Stores whose traffic is mostly direct or email without campaign parameters
Proof and how to check it yourself
We do not publish customer case studies for this use case yet. What you can check today: on Pro and above, run an experiment with a holdout on your original page and read the lift in your own dashboard, see how rarely B2B websites change their copy for paid-search visitors in our study, or audit one of your own landing pages for free.
Features that do this job
The job: make category, collection and campaign pages say what the shopper searched for, so a search for trail running shoes does not land on a generic running-shoe headline.
- Installation guidesOne script tag on WordPress, Webflow, Shopify, Next.js or plain HTML.
- Element selectionChoose which headlines, CTAs and text blocks may change; everything else stays as it is.
- Intent detectionReads the search term, UTM parameters and referrer of each visit to decide what the page should say.
- Personalization rulesMatch the UTM parameters of a campaign and give the AI a short instruction for it.
- Conversion goalsTrack clicks, page views or custom events per campaign, with values through the JavaScript API.
- GA4, Tag Manager and Segment eventsPersonalization and conversion events in the analytics you already use.
What it costs for an online store
Plans are sized by sites and AI personalizations per month. A site is one domain, and every page on it and its subdomains counts as that one site, so pick the plan mainly by the personalizations you expect; the limits are listed on each plan below.
Free
€0
5 sites, 25 AI personalizations/month. No credit card required.
Starter
€69/month
or €690/year (10 monthly payments)
25 sites, 1,000 AI personalizations/month
Pro
€199/month
or €1,990/year (10 monthly payments)
100 sites, 5,000 AI personalizations/month
Scale
€449/month
or €4,490/year (10 monthly payments)
300 sites, 20,000 AI personalizations/month
Prices are in EUR, and checkout charges EUR. See all plans and limits
Common questions
Does GetIntent work with Shopify?
Yes. Add the script tag to your theme; the installation guide covers Shopify, WordPress, Webflow, Next.js and plain HTML.
Can it change product images, prices or the product grid?
No. GetIntent rewrites text only: headlines, descriptions and CTA labels. Tools such as Dynamic Yield are built for recommendations and merchandising.
What happens when the monthly limit is reached?
You get a notice at 80% of the quota. Above the quota, visitors see your original page until you upgrade or the quota resets.