Your SaaS landing page says the same thing to every buyer
A startup founder and an enterprise VP are not the same buyer. When both land on "The Complete Business Platform", one of them bounces. GetIntent detects their intent — from URL parameters, referrer data, or browsing behavior — and rewrites the copy on the page.
What your visitors actually see
Every search term carries a different intent. GetIntent rewrites your entire page in real time — headlines, subheadings, descriptions, and CTAs. These headline examples are just the start.
Startup founder comparing CRM tools
Before:
The Complete Business Platform
Personalized:
The CRM Built for Fast-Moving Startups
Agency ops manager running a Google Ad search
Before:
Manage Your Work, Your Way
Personalized:
Project Management Built for Agency Teams
Security-conscious buyer evaluating vendors
Before:
Software That Scales With You
Personalized:
Enterprise-Grade Security for Growing Companies
Price-sensitive prospect who wants to evaluate before buying
Before:
Try Our Platform Today
Personalized:
Try Our Platform Today — See How It Fits Your Team
The SaaS message match problem
SaaS companies run ads targeting dozens of use cases and personas — but funnel them all into one generic landing page. GetIntent fixes that without rebuilding your site.
The problem
You run 12 different keyword groups targeting different buyer personas.
What GetIntent does
GetIntent detects each visitor's intent — from URL parameters, referrer data, or browsing behavior — and rewrites the entire page for their specific need.
The problem
Your landing page says 'The Complete Business Platform' — for every visitor.
What GetIntent does
When someone searches 'CRM for sales teams', they see 'The CRM Built for Sales Teams'.
The problem
Demo request rates are flat despite increasing Google Ads spend.
What GetIntent does
Message match between ad and page is a lever you control without building new pages. GetIntent closes that gap, and conversion goals per campaign show whether it moves your demo rate.
Works with any SaaS stack
Webflow, Framer, WordPress, custom React — it does not matter. GetIntent is a single script tag that sits outside your build process.
Paste one script tag
Add GetIntent to your landing page. No CMS changes, no developer handoff, no deployment.
Select elements to personalize
Use the visual selector to click any element — headlines, descriptions, CTAs, or all of them.
Watch intent drive conversions
Every visitor gets a page rewritten for their intent — whether from ads, organic search, or return visits.
Works across every SaaS category
Built-in A/B testing of personalization variants
On Pro plans and above, experiments split visitors between variants with different AI instructions, so you can see which message moves demo requests. A holdout on your unpersonalized page is not built in yet: compare against your original page with a before-and-after view of the same campaign.
- Traffic split by variant weights you set
- Conversion rate tracking per variant
- Statistical significance reporting
- Conversion values through the JavaScript API
- No code changes beyond the script tag
Is GetIntent the right fit?
GetIntent fits B2B SaaS teams that pay for search, LinkedIn or Meta clicks and send them to a few landing pages. It is a weaker fit when pipeline comes mainly from a named-account ABM program, or when the page itself, not its copy, is the problem.
Best for
- Demand-gen teams running Google Ads, LinkedIn or Meta campaigns with UTM-tagged URLs to a small set of landing pages
- Products with several personas or use cases that currently share one generic headline
- Teams without engineering time for a page per keyword group: after one script tag, rules and copy instructions are changed in GetIntent
Not the right fit when
- Formal ABM programs that personalize for named accounts from Salesforce first: a dedicated ABM platform is often the better fit there
- Changing layout, images, pricing tables or forms: GetIntent rewrites text only
- Sites that cannot load a third-party JavaScript snippet
Proof and how to check it yourself
We do not publish customer case studies for this use case yet. What you can check today: track conversions per campaign in your own dashboard and compare personalization variants in an experiment (Pro and above), see how rarely B2B websites change their copy for paid-search visitors in our study, or audit one of your own landing pages for free.
Features that do this job
The job: make each paid or organic visit land on copy that matches the search, ad or campaign behind it, without building a page per keyword or persona.
- Intent detectionReads the search term, UTM parameters and referrer of each visit to decide what the page should say.
- Personalization rulesMatch the UTM parameters of a campaign and give the AI a short instruction for it.
- Brand voice and restricted keywordsTone, preferred and restricted keywords applied to every rewrite.
- Conversion goalsTrack clicks, page views or custom events per campaign, with values through the JavaScript API.
- Experiments (Pro and above)Compare personalization variants with different AI instructions and a confidence level.
- HubSpot and Salesforce importImport target accounts one way from your CRM for account-based copy.
What it costs for a B2B SaaS team
Plans are sized by sites and AI personalizations per month. A site is one domain, and every landing page on it and its subdomains counts as that one site. Start on the free plan with your highest-traffic page. Starter raises the limits to 25 sites and 1,000 personalizations a month; Pro adds experiments when you want to compare messages with a confidence level.
Free
€0
5 sites, 25 AI personalizations/month. No credit card required.
Starter
€69/month
or €690/year (10 monthly payments)
25 sites, 1,000 AI personalizations/month
Pro
€199/month
or €1,990/year (10 monthly payments)
100 sites, 5,000 AI personalizations/month
Prices are in EUR, and checkout charges EUR. See all plans and limits
Common questions
Do we need HubSpot or Salesforce?
No. GetIntent works from the search term, UTM parameters and referrer. HubSpot and Salesforce are optional sources for importing target accounts.
Which parts of a SaaS landing page can change?
The text elements you select: headlines, subheadings, body copy and CTA labels. Layout, images, pricing tables and forms stay as they are.
How do we see whether it works?
Track demo requests or sign-ups as conversion goals per campaign. On Pro and above, experiments compare variants with different AI instructions. GetIntent does not yet hold back visitors on your unpersonalized page, so a comparison with your original page is a before-and-after comparison.